Amazon tracks everything you buy. Here’s how to make that work for you.

Given all of the time we spend , the retailer picks up some major hints about our lives: Our hobbies, the  and gaming consoles we own, our taste in books, the toys our kids play with, our garden equipment, and even our . Amazon relies on this information to target us with better recommendations for new products and more relevant advertising.

Even with all that data, the retail leviathan can sometimes miss the mark. If its recommendations leave you cold, or you simply want to adjust the ads you see, you can tweak these settings to make them more accurate and more helpful. Here’s how to view your full Amazon history, and use it to get more out of the site.

Given all of the time we spend , the retailer picks up some major hints about our lives: Our hobbies, the  and gaming consoles we own, our taste in books, the toys our kids play with, our garden equipment, and even our . Amazon relies on this information to target us with better recommendations for new products and more relevant advertising.

Even with all that data, the retail leviathan can sometimes miss the mark. If its recommendations leave you cold, or you simply want to adjust the ads you see, you can tweak these settings to make them more accurate and more helpful. Here’s how to view your full Amazon history, and use it to get more out of the site.

January 9, 2018

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